CareerCoach development Ideas


New longitudinal pricing model

To further increase consumption of the tool without cannibalizing on our margins, we should offer the possibility to retest for a fraction of the price. The idea is that people who have taken the test already can then retest within the year for €10 per module / €20 for the entire test AND an unlimited number of retests in 1 module (€5 extra if they also want unlimited retakes of a second module).

This would require a payment module to private persons, automated mailing 1 month after they've taken their test, a discussion with our coaches (they should be able to opt in / out) and an IP-lock or some other way to prevent abuse and a procedure to verify that they have not taken the test more than a year ago.

  • Wouter Van Bockhaven
  • Aug 9 2017
  • Attach files